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RADIO IN SPACE: How Satellite Radio Impacts the Music Industry on Earth

by Darcie-Nicole Wicknick, Special to MusicBizAdvice.com


SIRIUS RADIO

What's offered:
* Over 120 digital channels available at home, online, in car, on boat, on person
* 100% commercial-free on all 65 music  stations
* Sports partnerships with ESPN, NFL, NBA, NHL, Barclay English Soccer, Wimbledon Tennis, many colleges' sports coverage, and more
* World news, traffic and weather, financial news with Bloomberg, US news with CNN, Fox, NPR, C-SPAN, and ABC
* Public radio with NPR, BBC, PRI, World Radio Network, and more
* Entertainment stations including Court-TV, Discovery Channel, E!, Maxim, Martha Stewart Living, and Radio Disney to name a few
* Politics channels
* Religious programming from EWTN (Catholic,) The Word Network, Radio Catolica Mundial, and other Spanish-language stations
* Howard Stern coming in 2006
Broad genres: Pop, Rock, Country, Hip-Hop, R&B/Urban, Electronic/Dance, Jazz/Standards, Classical, World and Latin. Each genre has several diverse sub-categories for more customization.

Available in Cars: Yes. Car manufacturers include Chrysler, MINI, Mazda, Infiniti, Lexus, Volvo, Mercedes-Benz, Ford, Jeep, and Toyota, to name just a few. Plus available in Hertz rental cars and trucks.

Programming openness for unsigned artists: In the ABOUT US section, the company provides email address of Sports and Music Programming executives.

How to use: Subscription based service, with necessary reception equipment called "radios" plus available models for person, in the car, and other accessories.

Where to purchase: Dealers nationwide (you can search for these on the site by zip code) Also found at Best Buy, Circuit City, Cruthfield, Office Depot, Sears, Target, Wal-Mart, and RadioShack, plus heavy truck dealers and truck stops nationwide.

Subscription rates:

Monthly service $12.95 at will
1 YR  $142.45 (one month free)
2 YRS $271.95 (three months free)
Unlimited use forever: $499.99

Add family plan for added 6.99 per month for 2nd-4th radios

Small business rate is $24.99 per month with no contract

Do I need a credit card?: Yes.

Specials: $50 refund coupon on select portable radios
Free online trial plus free online listening included in package
Main categories -  each with several subcategories for customized choices

More than 3,200 artists have visited the New York studios for performances and interviews, including Burt Bacharach, Sheryl Crow, Emmy Lou Harris, Richie Havens, Al Jarreau, Yo-Yo Ma, Ray Price, Puddle of Mudd, Lynyrd Skynyrd, Phoebe Snow, The White Stripes, Sting and Randy Travis.

Sirius did not provide their terms of service. Full corporate dissertation and information about management, contacts, and company listed on site.

Part 1
Part 2
Conclusion

 

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